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Gender: Male Female

Age:

18 and under

19-34

35-49

50-64

65+

When was the last time you attended an Alabama Ballet performance?

2009

2008

2007

2006

2005

2004

2003

2002 or Prior

Never

If you have attended a ballet performance, which do you prefer? If you have never attended a ballet performance, which sounds more interesting?

Full-Length Story Ballet

Mixed Repertory Program of Varying Styles

I like both equally well

When was the first time you attended an Alabama Ballet performance?

2009

2008

2007

2006

2005

2004

2003

2002 or Prior

Never

Do you attend dance performances other than Alabama Ballet?

Yes

No

How many dance performances do you attend per year?

0-1

2-5

5-9

10+

What other cultural events do you attend? Please check all that apply.

Symphony

Opera

Theatre

Broadway

Museum/Gallery Exhibits

None

How do you usually find out about upcoming cultural events? Please check all that apply.

Daily Newspaper (ex. Birmingham News)

Weekly or Bi-Weekly Paper (ex. Black & White, Birmingham Weekly)

TV Commercials

TV News

Radio Ads

Radio Interviews

Posters

Mailings From Cultural Organizations

Internet calendars and websites

Other

How do you usually purchase tickets to the Alabama Ballet?

By internet

By mail

By phone

In person

By fax

Have not purchased tickets in the past

How do you prefer to purchase tickets? If you have not attended previously, how would you purchase tickets?

By internet

By mail

By phone

In person

By fax

Have not purchased tickets in the past

When do you usually decide to purchase tickets for a performance?

Day of Show

Week of Show

Two weeks before show

More than two week before show

Season ticket subscriber

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